UX Writing Portfolio

Handshake is a project management and invoicing app for freelancers and small business owners. This fictional app was my project during the UX Writing certificate course from the UX Content Collective (formely known as UX Writers Collective).

During the project, it was my job to support the product as a UX Writer and use my input to make this an app that is easy to use, fun to use, while also serving the company’s business purpose.

To achieve this, I analyzed our competitors, our potential customers and the user-typical environment. 

Adding all this gathered information, I finally developed a strong, unique brand personality with a coherent tone and voice, which I used to bring the product and eventually the app to life.